Empress Rita Natty is the host of ReggaeMania, Weru TV's weekend reggae and African culture programme. A musician, cultural activist, and broadcaster in one, Empress Rita has elevated what might have been a simple music show into a celebration of African identity, conscious messaging, and community solidarity that resonates far beyond Meru County.
βRoots, culture, and the rhythms that unite us.β
ReggaeMania launched as a weekend music block but quickly evolved under Empress Rita's creative direction into something more significant β a programme that used reggae as a lens through which to examine African history, current events, and community values. Rita's own musical background gave her credibility with artists and audiences alike, and her editorial vision shaped a format that was simultaneously entertaining and educational.
The show has hosted major reggae and afro-fusion artists from across East Africa, providing a platform that few regional television channels were offering. Artists have praised the show's production values and the seriousness with which it treats their music β a respect that has generated goodwill and enabled bookings that would be out of reach for most broadcasters at this scale.
ReggaeMania has also served as a community gathering point during major cultural moments, livestreaming performances and facilitating viewer conversations around music and identity. Its weekend timeslot has become one of the most-watched on the channel, with social media engagement during broadcasts consistently outperforming most other Weru TV programmes on a per-episode basis.
